Toyota group (Toyota and Lexus manufacturers) offered 715,081 automobiles in Europe (down 15% year-over-year) in the course of the first 9 months of 2020 and improved its market share from 5.3% to six.1% (because the market is down 25%).

Probably the most attention-grabbing factor is that the Japanese producer retains promoting increasingly hybrids, which now stand for 52% of the whole quantity. In Western Europe, it is 63%.

  • Toyota + Lexus: 715,081 (-15% year-on-year), Market share: 6.1% (+0.8 ppt year-on-year)
  • Complete hybrid gross sales: 372,893 (-14.5% year-on-year) or 52% of all

We recognize the electrification, however after all we’re right here to not rave concerning the hybrids. We’re all-in for plug-ins (with a watch on hydrogen gas cell autos), and here’s what we see:

2021 Toyota RAV4 Prime

2021 Toyota RAV4 Prime

Toyota PROACE Electric

Toyota PROACE Electrical

That is actually marginal volumes. The excellent news is that three plug-ins are coming into the market:

We’re conscious that it isn’t a large shift and the strategy by way of quantity would possibly nonetheless be minimalistic, however not less than we see new fashions and hopefully it would develop from there.

Toyota group detailed outcomes – Q3 2020